"X its your crook to alteration backmost to Twitter."
Once upon a time, Warner Bros. Discovery decided to driblet HBO from its streaming service's sanction to conscionable go Max, but it's changing... again.
During that individuality crisis, it was alternatively tricky to fig retired what was happening due to the fact that HBO and Max branding existed separately and together, adjacent though the streamer didn't person the combined sanction anymore. It was exhausting.

NurPhoto / NurPhoto via Getty Images
In an announcement astatine Warner Bros. Discovery Upfront 2025, conscionable a mates of months aft Max changed the colour of its logo to look similar HBO's classical colour scheme, the institution revealed the switch-back.

Dimitrios Kambouris / Getty Images for Warner Bros. Discovery
Variety reported that Warner Bros. Discovery said successful a property release, "returning the HBO marque into HBO Max volition further thrust the work guardant and amplify the uniqueness that subscribers tin expect from the offering."
"It is besides a testament to WBD's willingness to support boldly iterating its strategy and attack — leaning heavy connected user information and insights — to champion presumption itself for success," WBD said per Variety.
People instantly started cracking jokes astatine the flip-flopping name. Some radical wholly ignored the archetypal fewer waves of sanction changes the full time.
AMC, @FilmmakerJeff / x.com
Oxygen, @LegendaryKay__ / x.com
Another idiosyncratic said, "LMAOOO they saw everyone was deadnaming it either mode and changed back."
A clump of radical are uncovering the sanction switcheroo and switch-back rather hilarious, and recovered much than 1 mode to clown the streamer's evident individuality crisis.
Disney, @BrosephSZN / x.com
NBC, @daavidthompson / x.com
Pixar, @jonathanmb32 / x.com
Disney, @ScottGustin / x.com
This idiosyncratic suggested it's a "missed opp not to telephone it HBO To The MAX," and I audibly gasped.
@ErikDavis / x.com
At this point, wherefore not?