Millions Of People Have Seen These 2 Non-Influencers Attend Coachella As Self-Proclaimed "Regular B*tches," And It's Incredibly Refreshing

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Coachella Valley Music & Arts Festival, oregon simply Coachella, has go synonymous with outrageous fashion, brand activations, and sponsored influencers galore. It conscionable wrapped up its 2 2026 weekends, finishing connected Sunday, April 19.

But Coachella has been astir since 1999, and it hasn't ever been similar this. So erstwhile 2 friends, Taylor and Alejandra, attended Weekend 1 of the three-day festival this year, they decided to papers their acquisition arsenic 2 "regular" people.

The bid started connected Taylor's TikTok, wherever she posted a pre-Coachella video saying she had pulled apparel that were already successful her closet for her festival outfits and hadn't gotten her nails oregon eyebrows done.

The regular "OOTD" outfits were what truly took off, though.

The friends instrumentality turns showing disconnected their outfits, which see pieces from places similar Amazon and Target. Alejandra says her shoes are "Dr. Scholl's, due to the fact that I person plantar fasciitis."

Taylor says she got her Nike shoes connected clearance for $40, her skirt from Hollister connected clearance for $20, and her apical from Target portion "running connected our mode retired to Coachella."

The video was an contiguous hit. "Yall had maine astatine plantar fasciitis," 1 idiosyncratic wrote.

Other radical praised their unfiltered, non-influencer vibe.

On Day 2 of the festival, the friends posted different installment.

Here's Alejandra's outfit, composed of items from her closet and Hoka sneakers for footwear:

And here's Taylor's, which included a thrifted skirt, a loop from Target, and "the aforesaid shoes I wore yesterday due to the fact that I lone brought 1 pair," she says.

And finally, the women posted a Day 3 acceptable check.

Day 3 was Alejandra's birthday, truthful she wore a day sash and apparel from Amazon, positive the Hoka sneakers again.

Taylor opted for nary makeup, clearance Pacsun jeans, shoes with Dr. Scholl's orthodic inserts, a Target vessel top, and "glasses from Kaiser" (a healthcare provider).

Their past OOTD video got much praise, positive attraction from brands similar Liquid IV, Amazon, and e.l.f. Cosmetics. Dr. Scholl's besides chimed successful connected the series, and celebrities similar Ellie Goulding commented:

One idiosyncratic called the brace "District 12s finest," a notation to the laboring people successful the Hunger Games franchise.

And supra each else, radical were campaigning hard to marque these 2 the influencers everyone watches astatine Coachella adjacent year.

In a satellite of glossy, curated Coachella content, it was truthful refreshing to spot a snippet of what it's similar to be arsenic a regular, non-influencing person! We salute these ladies and anticipation they had an astonishing time. <3

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