Here's Everything You Need To Know About The "Hot Girls Read" Trademark Drama, AKA The Scandal That Has Set #BookTok Completely Aflame

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BookTok tin beryllium a amusive and magical broadside of the Internet —especially erstwhile you’ve recovered that peculiar publication that ignites your emotion for speechmaking — but it’s besides intolerable to scroll acold without encountering a tasty spot of drama. This is societal media, aft all, wherever there’s ne'er unanimous agreement, but readers from crossed the Internet agreed successful choler erstwhile a tiny bookish concern made an unexpected and unwelcome decision.

A pistillate   sits connected  a woody  platform  speechmaking  a publication  with a canine  beside her, surrounded by quality  and outdoor furniture

Halfpoint Images / Getty Images

On June 3, Allie Mitrovich, the 26-year-old proprietor and laminitis of Allie Rose Co., announced successful a ‘celebratory’ Instagram Story and station (which person since been deleted, screenshotted, and re-shared online) that she secured the trademark for the fashionable operation "Hot Girls Read."

Announcement of a trademark for "hot girls read" successful  assorted  categories and a petition  to region   related listings from different   sites

@allieroseco

“This is celebratory ofc ofc ofc,” the IG story read, “but I besides privation to (very mildly with bid and love!!!!) accidental that I officially person the trademark for blistery girls work successful the pursuing categories:

— bookmarks

— stickers

— notebookcovers/book covers

— notepads 

— sweatshirts

— t-shirts

— hooded sweatshirts"

She besides asked different tiny businesses to region the operation from products, writing, “I’ve seen HGR connected tons of items from different businesses that travel maine truthful if that is you delight region those listings from ur tract arsenic soon arsenic imaginable 💛with emotion !!!!”

Although galore items successful Allie’s online store incorporate this phrase, she did not make it. "Hot Girls Read" became trendy wrong Instagram and TikTok publication communities aft Megan Thee Stallion’s "Hot Girl" aesthetic swept the Internet astir 2019, though Threads idiosyncratic @tatumcoi adjacent tracked down posts utilizing the operation arsenic aboriginal arsenic 2009.

 "Trying to commencement  a caller   trend. Hot girls holding books successful  their hands that they REALLY READ! HOT GIRLS READ!!! HOT GIRLS READ!!!"

However, things took a large crook erstwhile readers and small-business owners crossed societal media learned astir the trademark.

Safe to say, radical were not happy, and the reactions were downright brutal: "Trademarking 'Hot Girls Read' erstwhile you’re not adjacent blistery is insane. Lmaoooooo."

Tweet by idiosyncratic    missmeena mentions trademarking "Hot Girls Read" and humorously questions its validity

Others rapidly realized however this concern would end: "Somewhere successful North Carolina determination is simply a random miss named Allie staring astatine a country afloat of inventory for her Hot Girls Read merch motorboat (ya know, to celebrate) present realizing it won’t merchantability and she’s retired a boatload of money. I emotion this for her."

Social media station  astir  Allie successful  North Carolina launching "Hot Girls Read" merch, realizing it doesn’t merchantability   and she’s retired  of money

"Congrats to that miss who officially trademarked Hot Girls Read," BookToker @chloe_palmieri said successful a TikTok video. "You've officially sunk your business. Your full people assemblage and each of your consumers person turned against you."

Just a fewer days later, connected June 8, Allie announced she would surrender the trademark.

“I’m truthful atrocious to each tiny concern that I harmed successful doing this,” she said. “The determination was made much arsenic a concern strategy determination than a quality being decision. And I instrumentality afloat accountability for that. That was wholly incorrect connected my end. I perceive you, and I instrumentality that connected the chin 100%.”

Person speechmaking  a publication  portion    wrapped successful  a blanket, creating a cozy and relaxed atmosphere

Alexandr Kolesnikov / Getty Images

Allie explained successful the apology video that each income from "Hot Girls Read" items successful her store would payment 2 charities. She besides denied sending Etsy messages and cease-and-desist letters asking different sellers to halt selling "Hot Girls Read" items.

Naturally, the video’s comments were conscionable arsenic ruthless arsenic erstwhile reactions crossed BookTok. Many commenters similar @foreverly_bree felt Allie's apology was little than genuine: She's surrendering the trademark due to the fact that idiosyncratic filed a petition to CHALLENGE IT. Not due to the fact that she was being accountable."

Comment astir  trademark surrender owed  to a challenge; fiscal  defence  costs noted

Others agreed, guessing that the video was much of an appeasement than a genuine apology: "This was the astir 'here, damn!' video if determination ever was one..."

 "This was the astir   'here, damn!' video if determination   ever   was one..." with 11.2K likes

Online publication communities person astir unanimously agreed not to forgive and forget: "I'm holding a grudge similar 50 Cent!"

 "Idc! I’m holding a grudge similar  50 Cent!" with 3250 likes and replies

So that's that. What are your thoughts connected the "Hot Girls Read" trademark drama? Was Allie successful the wrong, oregon conscionable a bold entrepreneur? Let america cognize successful the comments below!

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