Berkshire meeting 'bazaar' features Buffett Squishmallows, 60th anniversary book and giant claw machine

OMAHA, Nebraska — Berkshire Hathaway shareholders are getting much bang for their subordinate astatine this year's gathering with the yearly buying lawsuit much interactive than ever.

The conglomerate's yearly normal kicked disconnected Friday with a shareholder-only buying event, called the "Berkshire Bazaar of Bargains." With implicit 20,000 quadrate feet of showroom abstraction astatine the CHI Health Center successful downtown Omaha, the grounds hallway is offering goods from a myriad of the conglomerate's holdings, including Warren Buffett-themed apparel from Brooks Sports and Berkshire cocoa coins from See's Candies.

Buffett volition instrumentality the signifier 9am ET Saturday to code the astir pressing issues investors face, including tariffs, the marketplace volatility arsenic good arsenic the authorities of the economy. The 94-year-old concern fable volition reply shareholder questions on with his designated successor, Greg Abel, and Berkshire's security chief, Ajit Jain. The Q&A league will be broadcast exclusively connected CNBC.

Plush Warren, Charlie and Omaha

Plush artifact improvement Squishmallows erstwhile again stole the show. The ones modeled aft the "Oracle of Omaha" and the precocious Charlie Munger became the biggest hits astatine the buying event, arsenic shareholders snapped up implicit 1,000 snuggly dolls per hour.

This year, Squishmallows besides introduced a caller limited-edition canine quality called "Omaha."

Berkshire inherited Squishmallows genitor Jazwares done its acquisition of Alleghany successful the fourth 4th of 2022. These squishy toys became an instant sensation during the pandemic partially acknowledgment to personage endorsements. In 2022 alone, the steadfast sold a whopping 100 cardinal Squishmallow units — with prices ranging from $5 to $30.

At the buying event, the institution enactment connected show its newest merchandise — pillows for some kids and adults —slated to motorboat this summer. Berkshire shareholders get to bargain peculiar variation pillow cases featuring Buffett and Munger's cartoon figures.

One precise peculiar book

Only 1 publication is for merchantability astatine Berkshire's publication store Bookworm this year, 60 Years of Berkshire Hathaway, to commemorate the decades since Buffett took over what was past a failing Massachusetts textile company

Berkshire is selling 5,000 volumes of the constricted variation book. Proceeds from an auction of copies signed by Buffett and writer Carrie Sova volition payment the Stephen Center, a foundation for stateless younker and adults successful South Omaha.

Satisfying the saccharine tooth

See's Candies, 1 of Berkshire's most-iconic brands, had shelves of themed cocoa concoctions disposable for purchase.

Tied to the camping taxable for this year's meeting, See's sold a container of toasted marshmallow-flavored chocolates. The container was adorned with an illustration of Buffett adjacent to a campfire. Other items for merchantability included cocoa coins with wrappers embossed with Buffett's face, arsenic good arsenic the company's celebrated peanut brittle.

Room for dessert?

Dairy Queen, which Berkshire Hathaway acquired successful 1998, provided a saccharine dainty for attendees portion they racked up steps astatine the bazaar. The crystal pick chain's Dilly Bars were sold for $1, portion the Buster Bar went for $2.

Running shoes

Long lines formed astatine Brooks Running arsenic shareholders gravitated towards the 2025 peculiar variation of its moving shoes with peculiar "Berkshire Hathaway" branding connected the broadside and the insoles. Many shareholders are besides acceptable to enactment successful the Brooks "Invest successful Yourself" 5K amusive tally and locomotion connected Sunday, the greeting pursuing the yearly meeting.

Live from Omaha

Attendees waited successful enactment to instrumentality photos successful beforehand of CNBC's stage, wherever reporters similar Mike Santoli and Becky Quick person been reporting. CNBC is the exclusive broadcaster for the gathering and has a livestream disposable online successful English and Mandarin.

Claw Crane

Feeling lucky? New to the bonanza level this twelvemonth was a gigantic claw machine.

For $10, attendees could effort their luck astatine scooping up prizes tied to respective of Berkshire's holding companies. Proceeds spell to the Hope Center for Kids, an Omaha-based enactment providing after-school and summertime attraction for children.

Living the lavish life

NetJets, which Berkshire bought successful 1998, took shareholders wrong a backstage plane. The backstage pitchy relation besides sold company-branded gear.

Getting it each home