"Americans Are Missing Out": I Tried 7 Japanese Snacks That Aren't Sold In The US, And Holy Crap

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I inactive can't judge determination are implicit 300 antithetic Kit Kat flavors successful Japan.

The champion portion astir traveling the satellite is getting to effort caller foods that are unsocial to that country's culture. Japan has ever been astatine the apical of my bucket list, but unless I magically find a sweetener daddy, I unluckily don't deliberation I'll beryllium visiting anytime soon. So, successful the meantime, I stopped by a fewer Asian markets successful New York City to taste-test a clump of Japanese snacks that aren't typically sold successful the US. Here are the chill and absorbing results.

Spencer Althouse

I went to some Hashi Market (on 39th and 6th) and Sunrise Mart (on 41st and 5th) successful Manhattan, ordering a wide scope of snacks from each place. Let's get started!

1. I precocious learned that determination are implicit 300 (!) antithetic Kit Kat flavors, and a batch of them are exclusive to lone Japan. The archetypal store I went to had respective antithetic flavors, similar matcha, strawberry, Mont Blanc, and beverage tea. I landed connected the Chocolate Orange Kit Kats due to the fact that I didn't adjacent cognize this spirit existed. Here's what the packaging looks like:

My manus  holding a battalion  of orange-flavored Kit Kats

Spencer Althouse

What it is: A milk-chocolate-covered wafer barroom with a refreshing orangish taste

Price: $6.99

It's chaotic to maine that these Chocolate Orange Kit Kats were some smaller and darker than plain Kit Kats from the US (photographed below). I person nary thought if that's emblematic of each Japanese Kit Kats oregon conscionable this peculiar flavor, but, wow, the sensation itself was spot on. The orangish effect spirit was refreshing without being overpowering, and I could easy spot myself eating dozens of them successful 1 sitting. I don't cognize wherefore I expected the Chocolate Orange Kit Kats to really beryllium orange, but possibly that's due to the fact that the strawberry-flavored ones are pink. If I could lone take betwixt this caller Kit Kat spirit and the plain mentation from the US, I'd perfectly prime Japan's Chocolate Orange. No notes.

2. Japan is nary alien to innovative and intriguing flavors. As a monolithic spot fan, these BBQ Beef Corn Sticks from Koikeya instantly caught my eye. To beryllium clear, though, Japan's BBQ seasonings and the US's BBQ seasonings are VERY different. Like, BBQ chips successful the US are smoky and savory but don't really sensation similar existent barbecue. These maize sticks from Japan, though, really replicated the spirit of juicy grilled beef.

My manus  holding a container  of Japanese barbecue chips successful  a market  aisle

Spencer Althouse

What it is: Crispy maize sticks that are flavored with grilled beef and a Japanese-style sauce

Price: $3.69

Though these maize chips are shaped similar Cheetos, they're really overmuch softer, which I truly appreciated. The champion texture examination I tin deliberation of is Andy Capp's Hot Fries (a puerility staple successful my location portion increasing up). These maize sticks are coated successful a soy condiment pulverization that truly adds to the wide spirit and saltiness. They don't really odor similar beef, and the sensation moreso resembles the juices from beef alternatively than an existent slab of nutrient (which, hey, I'm not huffy about!). There was a tiny bulb aftertaste arsenic well, benignant of similar French's crispy onions that you'd adhd to the apical of greenish legume casserole. I astir apt could person eaten the full container successful 1 sitting, and I privation much US snacks would experimentation with absorbing flavors similar this.

3. The packaging connected Nobel's Marshmallow Cocoa Candy looked truthful lukewarm and cozy and dissimilar thing we person successful the US, truthful I had to effort them. Like, who wouldn't privation a bite-size cupful of blistery cocoa?

A manus  holds a container  of Japanese cocoa marshmallow candy with different   snacks disposable   successful  the background

Spencer Althouse

What it is: Hard candies with a cocoa spirit and a softer, marshmallow-like center

Price: $3.19

These hard candies looked similar chocolate-flavored Gushers. They were expected to sensation similar blistery cocoa, but to maine they benignant of tasted similar a amended mentation of a Tootsie Roll (a candy I'm not peculiarly a instrumentality of). I recovered them to beryllium beauteous one-note. Each candy's halfway is simply a small softer than its outside, which is expected to correspond the marshmallow successful a cupful of blistery cocoa. That spirit did travel across, but the consistency felt disconnected to me. Like, the center's texture was akin to that of a hard caramel (rather than thing softer oregon adjacent fluffier, arsenic the packaging suggested). I'm a large instrumentality of regular blistery cocoa with marshmallows, but I'd lone complaint this candy a 5/10.

4. The adjacent candy I tried was Fettuccine Gummi. Think of these arsenic semi-sour gummy worms, lone they're shaped similar fettuccine noodles. Out of each the pastas successful the world, I person nary thought wherefore Japan decided to exemplary these disconnected of fettuccine, but, hey, present we are. Also, to beryllium clear, the packaging says these are bourbon-flavored gummies, truthful I assumed they would sensation similar the alcoholic beverage. In reality, they're bourbon ~cola~ gummies, truthful they sensation much similar a Coca-Cola.

My manus  holding a battalion  of cola-flavored Gummi Fettuccine candy successful  a store   aisle with assorted  flavors displayed successful  the background

Spencer Althouse

What it is: Chewy cola-flavored gummies successful the signifier of fettuccine noodles

Price: $2.99

The store besides had grape and citrus Fettuccine Gummi flavors, but I wanted to effort thing a small much unique. Packaging-wise, I emotion that these had a resealable top. Japan truly is surviving successful the twelvemonth 2085 oregon thing – like, the US is truthful behind. Taste-wise, though, this was dissimilar immoderate different candy I've tried before. The saccharine yet sour coating made it look similar each portion of candy was really fizzing successful my mouth. It was ace enjoyable, and the spirit wasn't overpowering astatine all. Sneaking a bundle of these into a movie theatre would cure me. I can't hold to effort each different spirit that exists.

5. Chocolate-covered strawberries are 1 of my favourite "treat yourself" snacks, truthful I was thrilled to effort Yuraku's Strawberry Thunder Chocolate Mini Bars. These are fundamentally Kit Kat-shaped atom bars with crunchy strawberry pieces connected apical and a cocoa coating connected the bottom.

My manus  holding a strawberry-flavored snack bundle  successful  a market  store   aisle with assorted  snack products connected  shelves

Spencer Althouse

What it is: Tiny atom bars that are half-coated successful cocoa and person crunchy strawberry chips mixed in

Price: $5.99

First of all, the strawberry scent connected these candies was STRONG. Even though they were individually wrapped, I could odor them the 2nd I tore unfastened the bag. However, I was a small disappointed with their flavor. These reminded maine of those discontinued cereal bars from a fewer decades ago, wherever the beverage (i.e. frosting) was mixed in. I recovered these Thunder Bars to beryllium mode excessively sweet, and adjacent though they smelled of strawberries, I didn't really get overmuch of a strawberry taste. It was arsenic if idiosyncratic poured a glob of achromatic cocoa implicit immoderate Kellogg's cereal – each of the components were technically there, but it conscionable felt disconnected and excessively artificial to work. Some of my coworkers truly loved these though!

6. Next up was UHA's Mitsu Kinako, which are hard candies that harvester the spirit of kinako (roasted soybean flour) with kuromitsu (black sweetener syrup). Kinako is heavy utilized successful Japanese cuisine and particularly successful their desserts, similar dango (aka those sweet, circular dumplings) oregon arsenic a topping connected mochi. I'd ne'er seen a spirit combo similar this successful the US, truthful I genuinely had nary thought what to expect.

My manus  holding a container  of chocolate-coated soy snacks successful  a store   aisle with assorted  snacks connected  display

Spencer Althouse

What it is: Hard candies with a achromatic syrup coating and a soybean-flavored center

Price: $2.39

This candy looked ace akin to the Marshmallow Cocoa Candy I tried above. I wouldn't accidental the Mitsu Kinako was sweet, but it besides wasn't bitter either. It astir tasted a small similar burnt java to me, and the brownish sweetener truly came through. The halfway filling was besides absorbing because, alternatively than being brushed and chewy, it felt much similar a paste successful my mouth. Overall, this candy kinda tasted similar the ingredients of thing that should spell into a dessert, not the extremity effect of a afloat dessert itself.

7. My past snack really ended up being my favorite. Nobel's Super Lemons are sour candies that enactment Warheads to shame. Also, the popular art-style packaging is STUNNING. Like, they should really merchantability this arsenic wrapping paper.

My manus  holding a battalion  of "Super Lemon" candy with colorful cartoon graphics and popular  creation  benignant   substance   connected  the wrapping, featuring a shocked face

Spencer althouse

What it is: Spherical hard candies with a sour pulverization coating that yet turns sweet

Price: $3.99

Each candy is simply a cleanable sphere that's coated successful a achromatic sour powder. I was instantly shocked astatine however sour this 1 really got (as evidenced by my absorption successful the bottom-right pic). On average, that sourness lasts for astir 13 seconds (yes, I timed it), and past it turns into a sweeter citrus hard candy to suck on. I bash deliberation the sourness of a Warhead lasts a small longer, but it's decidedly not arsenic strong. If I had to take betwixt the 2 candies past I'd decidedly prime Super Lemons implicit and implicit and implicit again. This was the biggest victor of the time successful my book.

Are determination immoderate different foods you privation to spot maine effort next? Feel escaped to stock them successful the comments!

And cheque retired much AAPI-centered contented by exploring however BuzzFeed celebrates Asian Pacific American Heritage Month! Of course, the contented doesn't extremity aft May, truthful travel BuzzFeed’s A*Pop connected Instagram, TikTok, and YouTube to support up with our latest AAPI contented year-round.

Illustration of divers  Asian dishes connected  a array  with the substance   highlighting Asian Pacific American Heritage Month solemnisation  by BuzzFeed

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